Additional Practices

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RBMM is among the longest-standing and most awarded design studios in the country, creating effective work for our clients for over 55 years. We design logos and identity systems, printed publications and communications, websites and digital media, and packaging and products.

We believe design at its best fortifies every project, no matter its scope, with insightful thinking, smart strategy, and unique imagery.

Jeff Barfoot: Principal

Jeff isn’t satisfied with just being the managing principal of RBMM, where he creates award-winning brand identity programs and websites for clients ranging from Fortune 50s to startups.

He also finds fulfillment helping guide the Dallas Society of Visual Communications. He served on its board for ten years and is a past president. He cofounded and MCs the National Student Show & Conference, the largest competition and conference for design and advertising students.

He is frequently asked to address professional groups and university programs across the country and is honored to have judged several design competitions, among them the prestigious Communication Arts Design Annual.

On weekends, Jeff heads out to his backyard studio, where he and wife Shay run Bee Things, illustrating limited-edition art prints, apparel, and home products.

Altogether, he’s found contentment. But he’s always on the lookout for a new project.

Brian Boyd: Principal

Brian’s favorite thing about working at RBMM is the people he’s surrounded by. Though he’s an elite designer in his own right, Brian is quick to credit his colleagues for challenging and inspiring him. “I’m a perfect example of someone who got into a place and got better because of the people I work with,” he says.

From the day he arrived as a wide-eyed intern (his primary responsibility was answering the phone and then yelling down the hall to the recipient) to his current role as a principal (guiding and leading young designers), Brian says the work being done at RBMM is as good as it’s ever been.

As an “advocate for our clients and for their businesses,” Brian loves teaching a new wave of creative problem-solvers to think about all aspects of their clients’ communication challenges. He is as obsessed with type and copy as he is with layouts and imagery.

(Oh, and he still answers the phone.)

Lindsey Phaup: Principal

Lindsey’s résumé has more titles than a library. Before she arrived at RBMM, she did a little bit of everything for The Richards Group: event strategy, user experience design, account management, even technical support.

Lindsey started in our digital practice, Click Here, managing and informing user experience for a multitude of agency clients. From there, she moved to the agency proper to learn the ins and outs of account management (think budgets, schedules, workflow, and the like). Having added those notches to her belt, Lindsey decided to strike out again within our walls, this time landing at our design practice, RBMM. The business was growing, especially on the digital side, and in need of a do-it-all multitasker.

Lindsey couldn’t be happier in this role – not only because she thrives on challenge but also because now she gets to add strategist/researcher/organizer/process planner/devil’s advocate to her résumé.

Philip Smith: Principal

Philip developed an early interest in design, watching his father and older brother practice it throughout his childhood. That interest led him to the University of North Texas, where he earned a BFA in communication design.

Since joining RBMM, Philip has been recognized by a host of major design competitions and publications including Communication Arts, Graphis, Print magazine, the Dallas Society of Visual Communications, and the American Institute of Graphic Arts.

Philip’s clients have included Motel 6, New York Life, Flexjet, Wake Forest University, Mayo Clinic, American Red Cross, Chrysler/Ram, Gander Mountain, Pilgrim’s Pride, and the National Football Foundation.

A hopelessly addicted bibliophile, when Philip isn’t creating strategic designs, he’s most likely trying to make headway in one of the hundreds of unread volumes in his library.