Additional Practices

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As the public relations, cause branding, and issues management practice of The Richards Group, we see ourselves as matchmakers on a mission. A mission to connect our clients’ assets with the media, causes, and affiliations that matter – with results that deliver on their objectives.
 

For us, the key is getting the right message to the right audience at the right time, with a partner who is just the right size. Richards Partners is small enough to offer senior-level counsel on a daily basis yet large enough to leverage the creative and strategic insights of The Richards Group.

Stacie Barnett: Principal

Stacie’s parents had a sense of humor. Her earliest lesson? Learning to recite the alphabet – backward. Fortunately, Stacie chose a career that values an unconventional approach to communication.

Since she joined Richards Partners in 1994, her creative approach to media outreach has landed multiple clients on or in virtually every national network, major daily, and Internet news venue, including The Today Show, Good Morning America, Late Show with David Letterman, NBC Nightly News with Tom Brokaw, CNN, Entertainment Tonight, Vogue, Glamour, Men’s Journal, Fast Company, USA Today, The Wall Street Journal, and Newsweek. Current clients include FRAM, Summer’s Eve, Sub-Zero/Wolf, and The Salvation Army.

Stacie earned a degree from the University of Oklahoma in economics. She interned at the White House. And as mom to Hayden Grace and Jack, Stacie taught her kids to recite the alphabet. Backward.

Ruth Fitzgibbons: Principal

Ruth became the agency’s public relations guru in 1994, after two decades as a reporter and editor for national and regional magazines. Her commitment to cause branding and strategic communications for nonprofits has led to award-winning work for Children’s Medical Center, the Nasher Sculpture Center, and the Hyundai Hope On Wheels national tour fighting pediatric cancer.

Ruth began her career in New York, where she was an editor and writer for several national titles including New York magazine, The New York Times, Cosmopolitan, and Ladies’ Home Journal. After returning to her native Dallas, Ruth became editor-in-chief of D Magazine, which was named best city magazine in the United States. She is a member and former president of The Dallas Assembly and a member of the International Women’s Forum.