Rob VanGorden: Brand Management/Principal
Rob used to command tanks. And he was really good at it. By the time he’d notched six years of service, Rob had earned a Bronze Star and an Air Medal for combat actions in the Gulf War. Knowing this, you have to wonder why he left the military to market Velveeta for Leo Burnett. Near as we can figure, he seriously misunderstood the phrase “guerrilla marketing.”
Regardless, the army’s loss was advertising’s gain. Since joining TRG in 1998, Rob has spearheaded agency efforts on Chick-fil-A, Motel 6, Bridgestone, Firestone, and Thomasville Furniture; led the charge for Georgia Power, Kiwi shoe polish, and NatureSweet Tomatoes; and gone to battle for Broyhill Furniture, Lane Furniture, Biltmore, and Wawa. He will probably do even more once we find some new military puns.